WordPress WooCommerce website

Tags: USA, Government, Eco-Friendly

Technologies: WordPress, WooCommerce, UI/UX, CMS & Java

Challenges:

• Their existing site did not bring their products and services to life in an engaging and visually appealing manner.
• The landing page was sparse on engaging information.
• The navigation menu was hard to see and discouraging visitors from looking through the website.
• The contact information was hardly visible.
• Graphics and layout were not up to the client’s vision
• The client wanted an overall interesting and appealing site without being too cluttered or minimalist

Solutions:

While this brand had a website that established its online presence, it wasn’t performing up to its potential due to many issues. Hence, the client approached Weisetech Developers to find the root causes of poor performance and work on making the website work seamlessly, securely, and efficiently.

• Development of the website in WordPress and utilize WooCommerce allowed the company to move to an online order processing operation, with the ability to place certain products on a waitlist to allow for the products to be manufactured in-store without being rushed so they can ship.
• Backgrounds of the landing page was changed to help bring it to life.
• HD images and videos added to engage the website visitor.
• Changed the navigation design below the header to draw users into the website.
• Site Speed increased, supporting their SEO and organic ranking.

Results:

With the new website, the client can now support online ordering, without sacrificing the quality of their products for the sake of manufacturing them immediately. The site was made simpler, balanced well with textured backgrounds and new design. Easy navigation allowed the site users to explore the website and see just what more is there to offer.

• 48% increase in website traffic
• 38% increase in repeat orders
• 39% Increase in registered users on the site

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